FLINT, MI – A Flint bakery will be featured Monday, April 11, on the debut episode of a Food Channel and discovery+ TV show about building local businesses up with makeovers and new ideas.
Teressa Morris, owner of Flint’s The Cookie Jar, will be featured in the first episode of “Bake or Break,” in which award-winning chef Stephanie Boswell helps provide insight on improving the business while also working with HGTV designers to revamp the business’ storefront.
“Owner Teressa Morris has poured every penny she has into her bakery and is struggling to keep the lights on,” the show’s creators said in a news release. “Her Million Dollar Cookies are epic but one hit menu item is not enough to keep her in business. Stephanie teaches Teressa how to capitalize on her signature cookie to expand her menu and bring in new revenue streams. Stephanie restores more than just the bakery, as she instills confidence in Teressa to be a stronger leader.”
The Cookie Jar, located at 3207 Saginaw St. on the city’s south side, has been open since 2017 and features specialty items such as the million-dollar cookie, billion-dollar brownie, strawberry crunch, and carrot cake.
Morris said she found out about the show and the opportunity to be featured on it through an email sent out to struggling bakeries around the nation.
She called the experience “amazing,” and said the show’s creators did a lot for her.
“I hoped that the show would raise the profile of my business and it definitely has already,” Morris said. “It’s had a very positive impact.”
The hour-long episode featuring “Bake or Break” will air on Food Network and discovery+ at 10 p.m. ET Monday.
The show, premiering Monday with three additional episodes to follow, features Boswell and her team focusing on one struggling bakery and working to figure out how to completely makeover their business.
To stop these pastry shops from bleeding money, she helps freshens up recipes and revamp storefronts along with HGTV designers Lauren Makk and Breegan Jane.
Morris said some of the changes made were very drastic but very necessary, such as changing the building’s color from white to a more vivid blue.
“(It) has made my business much more visible and has attracted many new customers,” she said.
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